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Attack Surface Management Market Size, Growth Trends, and Vendor Landscape [2025]

Are you wondering why the attack surface management market size is growing rapidly? And why are more companies spending money on these tools in 2025?

As businesses move more of their operations online and utilize many more software third parties, they also open more doors for cyber threats. Every exposed system, forgotten domain, or cloud tool becomes part of the attack surface.

Because of this growing risk, ASM is no longer a nice-to-have. It’s becoming a must-have for many cybersecurity teams. The global demand is rising fast. New vendors are entering the space, and older ones are expanding their features.

Let’s find out more about these attack surface management statistics.

Attack Surface Management Market Size

What is Attack Surface Management?

Attack Surface Management is the process of continuously discovering, monitoring, and managing all digital assets that could be exposed to the internet or attackers.

The Attack Surface Management market is growing fast. In 2024, it was worth $856.5 million. And given the rapid growth, it is projected to reach $4.29 billion by 2032. This reflects a CAGR of 22.6% for a period of seven years.

attack surface management market size

These projections show that the ASM market is growing rapidly, and it’s not going to stop anytime soon because cyberthreats are constantly evolving. And to prevent data breaches, ASM tools will be the most essential.

We asked ChatGPT to analyze the various research data points for a current market size and the estimations by 2030. Those tables are below.

ASM Market Size Table - 2025

Source2023 Estimate2024 Estimate2025 Estimate
Grand View ResearchUSD 980.4 MUSD 1,119 M–
MRFRUSD 1.1 BUSD 1.43 B–
360iResearch–USD 1.06 BUSD 1.32 B
Fortune Business Insights–USD 856.5 MUSD 1,031.2 M
Cognitive Market Research––USD 913.8 M

Summary of ASM Market Size Forecasts - 2025

SourceNear-Term TargetOutlook YearForecast (USD)CAGR (%)
Grand View Research2024 → 2023 baseline2030~5.75 B31.3
MarketsandMarkets2024 → 202920293.3 B29.3
Fortune Business Insights2025 → 203220324.29 B22.6
MRFR2024 → 203220329.19 B30.4
Cognitive Market Research2025 → 203320338.47 B32.1
Straits Research2025 → 2033203312.69 B27.7

Where’s the Growth Coming From?

Right now, North America leads the global ASM market, with over 40% market share in 2023. That’s mainly because of strict cyber regulations and a rise in security breaches. Companies are forced to take visibility seriously.

attack surface management market

But the Asia-Pacific is catching up fast. Cloud adoption and digital transformation are booming across the region. Europe is also seeing strong growth, driven by GDPR and expanding cloud footprints.

Attack Surface Management Market Growth Trends

The demand for Attack Surface Management (ASM) isn’t just rising. It’s reshaping how companies think about cybersecurity. Businesses are no longer waiting for attacks to happen. They’re trying to spot risks before they turn into problems.

1. Shift from Reactive to Proactive Security

More companies now focus on prevention, not just response. Traditional tools like firewalls and antivirus software act after a threat appears. ASM helps you find the threat exposure before the attacker exploits it to their advantage.

This mindset change is massive. In fact, over 70% of businesses are now spending more on proactive security tools. It’s moving security spending toward tools that offer real-time visibility, continuous monitoring, and automated alerts. ASM fits that model perfectly.

2. Cloud Adoption Keeps Expanding the Surface

Every cloud app or tool you use adds a new entry point. And many times, teams don’t even realize how much they’re exposing.

A 2024 Gartner report showed that 92% of companies (enterprises) now use a multi-cloud strategy. With that comes more complexity and more risk. Enterprise attack surface management helps map this growing footprint, so you stay in control.

multicloud strategy

3. Remote Work and Hybrid Teams Add Complexity

When teams work from different locations and devices, managing security gets harder. Unsecured Wi-Fi, personal devices, and shadow IT make it easy for weak spots to appear.

In fact, 72% of businesses are concerned about cyberthreats that could arise due to hybrid or remote work in the next few years. Why? Because it increases the attack surface.

ASM solutions can scan networks in real-time, even as users shift locations. That’s why more remote-first companies are adding ASM to their core stack.

4. AI and Automation Are Now Expected

ASM tools are getting smarter. They don’t just find assets, they prioritize them. Using AI, these platforms can sort real threats from noise. This can range from auto enriching your asset inventory with cyber threat intelligence or to helping to auto-detect system/services and data types to better reflect your business context. You know longer work from a static list, the lists are powered by Ai and reflect live threats and operational context with recommended remediations; letting your team focus on what matters most, first.

According to the global survey by McKinsey & Company, 78% of people said that their organization used AI in at least one business operation.

This makes response time faster. It also saves teams hours of manual work. As vendors compete to offer more advanced features, automation has become a key reason for adoption.

Source: explodingtopics

5. Compliance Pressure Is Rising

New laws are pushing businesses to know and report their attack surfaces. In the U.S., SEC cybersecurity rules now require public companies to disclose incidents quickly. In the EU, NIS2 regulations demand visibility across digital assets. Many cybersecurity compliance regulations call for companies “to safeguard sensitive customer information” and “manage their data effectively”. This often necessitates a robust data and asset inventory and risk assessment process to ensure compliance.

ASM helps meet these standards by giving organizations a continuous map of their internet-facing assets. No more surprises during audits.

Attack Surface Management Companies: Vendor Landscape

The attack surface management market size is growing fast, and so is the number of players offering solutions. Some vendors focus only on ASM, while others bundle it with broader cybersecurity tools.

Here’s a breakdown of what the current vendor scene looks like.

Attack Surface Management Leaders

Some companies are already trusted names in cybersecurity. They started with ASM at their core – to provide complete visibility which other cybersecurity preventative measures are built on – and their platforms offer complementary modules or strong integration with other tools. These include:

  1. FortifyData: Offers a complete attack surface management module, as part of their cyber GRC platform, with real-time asset discovery, risk-based insights, and continuous monitoring. It’s built to give security teams full control over their evolving attack surface with less effort.
  2. Palo Alto Networks: Their Cortex Xpanse product helps discover and monitor all assets connected to the internet. It’s built for scale and fits large enterprises.
  3. Rapid7: Known for vulnerability management, their InsightVM platform now includes ASM features that give companies better visibility.

 

Fast-Rising Startups Bringing Innovation

New players are shaking things up. These vendors are laser-focused on ASM and often offer faster deployment, easier UX, and more aggressive pricing.

  1. CyCognito: Uses external reconnaissance to find unknown assets. Helps security teams map their real attack surface and not just what they think they have.
  2. NopSec Known for prioritization, they started from a ‘hacker’s point of view’ to help companies understand exploitable exposures in their attack surface.
  3. Assetnote: Offers continuous asset discovery and monitoring. Ideal for DevOps environments that change often.

Don’t Just Watch the Market Grow, Secure Your Spot Now

Attack surfaces are no longer static. Every cloud service, remote employee, SaaS login, and forgotten subdomain expands your exposure. That’s why the attack surface management market size isn’t just “growing”, it’s becoming essential.

However, if you’re still getting what attackers can see and what they can’t, FortifyData is here to take your worries away.

Our Attack Surface Management platform discovers, monitors and prioritizes every asset so you’re not blindsided when threats strike.

Try FortifyData and take control of your attack surface before someone else does.

FAQs

An attack surface includes all possible points where an unauthorized user could access a system. This includes domains, APIs, cloud assets, and even misconfigured ports or forgotten endpoints.

According to Fortune Business Insights, the global ASM market is expected to surpass $4.29 billion by 2030, growing at a CAGR of approximately 28%. This includes spending on tools, platforms, and related services.

Highly competitive. Big names like Palo Alto Networks and IBM are investing heavily, while niche innovators like FortifyData are gaining ground through agility, ease of use, and strong third-party risk coverage.

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